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CEAT RETAIL BRANDING TRANSFORMATION

CEAT

"Retail Branding Transformation"

Brief

To establish a common identity program to refresh the visual identity of CEAT Specialty Stores in Tier 2 and Tier 3 towns.

Insight

Idea/Execution

Transformed 650+ outlets, enhancing brand visibility and consistency across Tier 2 and Tier 3 towns

Impact

retail, retail transformation, store branding, retail branding, small town, automotive