Our Case Studies
NETFLIX HEERAMANDI DATE RELEASE EVENT
NETFLIX HEERAMANDI
"Date Release Event"
Brief
To organise an event for the release date announcement of Heeramandi – The Diamond Bazaar, Netflix’s biggest show of the year.
Insight
The director…
HUL – SASB CURRICULUM
Hindustan Unilever (HUL)
"SASB Curriculum"
Brief
To organise a school contact program that developed and executed a structured Swachhta curriculum for children.
Insight
Habits take 21 days to form, yet schools…
AMFI – Mahakumbh 2025
AMFI
"Mahakumbh 2025"
Brief
To organise a festive activation campaign at Mahakumbh 2025 that increased financial literacy and promoted disciplined investing under the “Mutual Funds Sahi Hai” campaign
Insight
Mahakumbh pilgrims…
FMC CORAGEN RURAL ACTIVATION
FMC CORAGEN
"Rural Activation"
Brief
To organise a campaign that engaged non-users of Coragen® in the sugarcane segment and build credibility for the brand
Insight
Farmers trust other farmers the most.…
TOKINOMO – VIM FLOOR CLEANER & SURF EXCEL
TOKINOMO - VIM FLOOR CLEANER & SURF EXCEL
Brief
To organise a campaign that introduced VIM Floor Cleaner in modern trade outlets, built strong visibility at the point of…
RYNAXYPYR® Hai toh baat hai Bharose ki
RYNAXYPYR®
“Hai toh baat hai Bharose ki.”
Brief
To promote Rynaxypyr® technology among farmers and establish trust that it is the right product formulation, reinforcing the brand’s legacy in the…
ADITYA BIRLA HEALTH INSURANCE – Jump For Health
ADITYA BIRLA HEALTH INSURANCE
"Jump For Health"
Brief
To execute Season 7 of Aditya Birla Health Insurance’s flagship property, Jump For Health, scaling the campaign bigger and more impactful…
JK PAPER – Environment Day
JK PAPER
"Environment Day"
Brief
To create content for Environment Day 2024 highlighting JK Paper’s Social Farm Forestry Program.
Insight
Most people are unaware of how paper is made and often…
ARQIVO
ARQIVO
Brief
To launch a new agri-science company and build the B2C brand from scratch.
Insight
Consumers and trade in the agricultural sector are often skeptical of new players, making trust…
PIONEER EPOXY – Brand Launch
PIONEER EPOXY
"Brand Launch"
Brief
To organise a digital launch for Pioneer Epoxy Fast & Clear and Pioneer Epoxy All Purpose in India, building a strong brand identity for a…
Suvidha Center Mega Launch: A Landmark Moment in Dharavi
Suvidha Center Mega Launch
"A Landmark Moment in Dharavi"
Brief
To execute a high profile mega launch of the Suvidha community center in Dharavi.
Insight
Create a high level of excitement…
BPCL RETAIL OPS MEET
BPCL
"Retail OPS Meet"
Brief
To organise an All India Retail Operations Meet for BPCL.
Insight
To reward and recognize top performers while fostering motivation and team alignment across the retail…
PUKKA LAUNCH AT LAKME FASHION WEEK
PUKKA
"Brand Launch LAKME Fashion Week"
Brief
To organise an immersive product launch at Lakme Fashion Week.
Insight
Fashion enthusiasts often value health and wellness, making them the ideal audience…
JSW – ROOF TO DREAM
JSW
"ROOF TO DREAM"
Brief
To execute a CSR campaign that addressed critical infrastructure gaps in schools by replacing unsafe, dilapidated roofs with durable, steel-coated JSW roofs.
Insight
Millions of children…
HUL SWACHCH BASTI
Hindustan Unilever (HUL)
"Swachch Basti"
Brief
To organise a CSR initiative that created awareness and drove behaviour change around hygiene and sanitation, while encouraging people from catchment areas to use…
NEW INDIA CHAUPAL – GOVT
NEW INDIA CHAUPAL – GOVT
Brief
To organise a nation-wide large-scale outreach initiative showcasing the central government’s achievements before the elections to last-mile beneficiaries.
Insight
Real testimonies from beneficiaries were…
CEAT – TYRE KI KUNDALI – MELA
CEAT TYRE
"Tyre Ki Kundali - Mela"
Brief
To organise an innovative engagement with motorcycle owners at melas and communicate CEAT’s core benefit — superior tyre grip.
Insight
Melas are deeply…
ADITYA BIRLA HEALTH INSURANCE – BLOOD TAG
ADITYA BIRLA HEALTH INSURANCE
"Blood TAG"
Brief
To organise a campaign that engaged 2-wheeler owners while promoting health insurance and creating a life-saving awareness property.
Insight
Most Indians are unaware of…
CEAT RETAIL BRANDING TRANSFORMATION
CEAT
"Retail Branding Transformation"
Brief
To establish a common identity program to refresh the visual identity of CEAT Specialty Stores in Tier 2 and Tier 3 towns.
Insight
Idea/Execution
Transformed…
CEAT SAFE DRIVE – GAME
CEAT
"SAFE DRIVE - Game"
Brief
To organise a campaign that engaged taxi drivers during idle time and communicated the importance of road safety.
Insight
Taxi drivers often spend waiting…
BODOLAND TOURISM – Stories Worth the Journey.
BODOLAND TOURISM
"Stories Worth the Journey."
Brief
To boost Bodoland tourism and awareness through influencer marketing and engaging content.
Insight
Destinations gain real attention when credible storytellers translate places into authentic,…
VINMAR – FAMILY DAY
VINMAR - FAMILY DAY
Brief
Host the annual Family Day celebration in Mumbai, India.
Insight
A strong workplace culture is built not just with employees but with the families who support…
GODREJ PROPERTIES – Property Launch
GODREJ PROPERTIES - Property launch
Brief
Launch bookings for a premium second-home community targeted at high-value customers looking for plots to build their private bungalows.
Insight
For affluent buyers, a second…
SAUDI TOURISM PROMOTION AT MALLS
SAUDI TOURISM
Promotion at Malls
Brief
Promote Saudi Arabia as a preferred travel destination for Indian tourists by leveraging the brand’s IPL sponsorship.
Insight
Indian travellers are more likely to…
Edelweiss – RnR for Senior Management
Edelweiss
"RnR for Senior Management"
Brief
Organise and execute a Rewards & Recognition (R&R) event for 150 salespeople in Goa, India.
Insight
Sales teams perform at their peak when they feel…
Satori Sushi
Satori Sushi
Brief
To build the brand identity of Satori Sushi, a Vikhroli-based Japanese cuisine cloud kitchen, and to increase awareness and sales through performance marketing initiatives and online orders…